July 1, 2007

FOR IMMEDIATE RELEASE

Fresno, CA- In another phase of a strategic branding initiative that began earlier this year with an improved logo and graphic identity, Fiore Di Pasta, Inc. has launched an all-new website created by Benchmark Design, an integrated media solutions and design firm of Fresno, California.
 
The bold, freshly designed site (www.FioreDiPasta.com) provides expanded information about the company’s product lines, services, history, and profile, as well as, up-to-date trade-show & event news, company news, and press information.

One of the main features of the new website will be an Email Newsletter Subscription feature which will provide subscribers with tradeshow event schedules, company and product line news, suggested recipes, and press information.

The site also provides visitors with printable product order sheets for the company’s Entreés, Pasta, Sauces, and Organics product lines, as well as, highlights some of the company’s signature food and appetizing food shots.

“With this new site, we hope to add an improved level of customer service and provide our customers with an additional source of information about our company and product lines in an easy to use medium.” states Fiore Di Pasta’s Vice President, Anthony Primavera.

The Primavera Family has owned and operated Fiore Di Pasta, Inc, an Industry leader in the food services industry, since 1978.

Fiore Di Pasta, Inc. invites you to tour their new site, join their email list, and drop them an email with any questions or comments.

Benvenuto!

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Contact:
Anthony Primavera
Vice President
(559) 457.0431